Route 66 Travel Brochure

This project was an immersive journey into crafting a travel brochure for Odyssey Travel, spotlighting a road trip along the historic Route 66. Offering travelers the option to embark on this iconic adventure in either a classic car or a self-driving vehicle, the brochure serves as a comprehensive guide to the quintessential American road trip experience.

Beginning in the vibrant city of Chicago, the tour winds its way through storied landmarks such as Stanton, MO, Amarillo, TX, Winslow, AZ, and culminates in the sun-drenched shores of Santa Monica, CA. The brochure unfolds to reveal a treasure trove of information about each respective location. 

An outer folder provides an overview of the tour, detailing the options for car rental and setting the stage for the adventure ahead. An accordion-folded brochure can be removed from an inner pocket and unveils the highlights of each destination, accompanied by captivating photography, colorful maps tracing the original Route 66, and descriptive blurbs that bring each location to life. I drew each map to include icons of the attractions and Route 66 highlighted in a bold neon pink line. 

Designed with practicality in mind, the brochure is compact and durable, perfect for stowing in the glove box for easy access throughout the journey. Crafted from resilient paper, it withstands the rigors of frequent handling, ensuring that travelers have all the essential information at their fingertips as they traverse this legendary route.