Menu Redesign

This project was a meticulous endeavor to elevate the menu of "The Chanticleer," a beloved establishment renowned for its fried chicken and onion rings. Transforming a medium-quality menu into an upscale culinary guide, I added a diverse selection of steaks, seafood, and gourmet delicacies, while preserving the restaurant's cherished classics.

Drawing inspiration from the literary rooster of the restaurant’s namesake, Chanticleer, I crafted a logo featuring a proud silhouette. Complemented by a sleek art-deco typeface, the logo exudes elegance and refinement, setting the tone for the revamped menu.

Each page of the menu is adorned with an art-deco-inspired border, maintaining a clean aesthetic. Clear categories and vivid burgundy titles streamline navigation, while small image icons add visual appeal and clarity to the menu's layout.

The menu's content boasts an array of upscale additions, from Filet Mignon to crab legs, accompanied by an extensive selection of fine wines, signature cocktails, and decadent desserts. A heartfelt "About Us" section pays homage to the restaurant's rich history and enduring qualities, bridging the gap between past traditions and new additions.

The final result is a comprehensive menu that encapsulates the essence of "The Chanticleer" dining experience—an enticing blend of tradition, innovation, and timeless elegance.